Ivana Misci
Ivana Misci has more than 20 years of marketing experience building global brands and driving sales for some of the world’s most innovative and successful companies. Ivana is an accomplished corporate strategist and marketer. Her marketing and product plans have created millions of dollars of revenue opportunities for the companies she has worked with. Ivana’s achievements in the area of web development and online strategies, including email marketing, affiliate programs, ecommerce, online advertising and search engine optimization, are a significant asset to her clients for increasing web traffic and conversions.
Ivana brings passion and enthusiasm to every client relationship with a philosophy of fully integrating herself into the business’ culture and environment, working as a team member toward the common goal of success.
Ivana holds a BBA from Simon Fraser University (BC) and an MBA from Stanford University (CA).
Audrey Plé
Audrey Plé is a passionate senior executive with a strategic marketing background and extensive international experience in the areas of corporate and marketing communications, product marketing, channel management, and business development for a diverse group of organizations. She has led multiple successful and innovative marketing strategies utilizing her solid marketing experience and creative energy to affect market leadership and establish lasting stakeholder loyalty. In December 2001 Audrey commenced her marketing consulting and coaching career leaving behind the title of Global Marketing Director for a multi-million dollar public company where she had pioneered a highly successful integrated marketing strategy. Since then she brought her extensive experience to many clients, ranging from start-ups to well established organizations. Audrey believes that strategy is important, but it must be balanced with excellent tactical implementation to drive the results we are all working for. She brings to every opportunity a thirst for success and the ability to operate on both a strategic and tactical level to ensure results.
Nicole Ridgedale
Nicole Ridgedale is a tenacious and driven marketing professional with a proven track record in delivering strong marketing strategy, executing first-rate marketing campaigns, creating superior communication tools and orchestrating world-class events. Nicole has worked extensively in complex business environments with top high tech companies, including NICE Systems- a worldwide market leader in data recording, and Fincentric- a leading financial software provider, named one of BC’s 100 fastest growing companies. Nicole played a key role in increasing exposure and brand awareness for these companies through cutting-edge online and print collateral, marketing campaigns, and high profile events. Using her honed marketing and project management skills, Nicole has led many marketing and creative teams through concept to creation of strategic marketing plans. Nicole’s work in retail and non-profit sectors, with clients like UNICEF BC and the Saskatchewan Jazz Festival, has given her a breadth of knowledge and experience that translates into success for clients. In 2003, Nicole expanded her reach by joining the world of consulting. Providing crucial expertise and project management skills where most needed, Nicole now works with many clients to maximize opportunities and drive results.
Jennifer Gant
The right arm of the team, Jennifer is energetic, organized and resourceful. Specializing in business and management consulting, Jennifer brings to MISCI group marketing and our clients, 21 years experience in project management, business and strategic planning, economic development and business process improvement.
Joann Yue
Joann is a web consultant, web developer, and technology geek specializing in content management systems. Joann has 8 plus years of experience in systems support, project planning, deployment and implementation while working and communicating with C-level executives, directors, technical and non-technical users. She is passionate about using technology to help organizations streamline their business processes and manage more effective communication. She loves her work whether it is designing and planning a new site, reworking an old one, writing code, discovering business requirements, or installing and configuring software on the server.
Veronique Mergues
Veronique is a professional designer offering sophisticated design & layout services for print materials and websites.
Veronique, believes that an effective and attractive design deals with simplicity, elegance, and quality.
Patrick Cotter
Patrick Cotter, as a writer, is like the musician who can play every instrument in the band. He writes ad copy, scripts, websites, feature stories, plays, brochures, poetry, etc. He takes good care of his imagination, making sure it gets daily exercise and proper nutrition from other writers, musicians, painters, nature, experience and dreams, among other sources of inspiration.